5 Best AI Tools for Business (April 2023)
In this article, we will be introducing five of the best AI tools for business use in April 2023.
Introduction
As businesses and AI technology continue to evolve, it’s essential to keep up with the latest trends and advancements to stay ahead of the competition.
As such, many businesses are turning to artificial intelligence (AI) tools to improve their operations. AI tools for business are designed to have machine learning algorithms help automate and streamline business processes, improve efficiency, and enhance the customer experience
First, let’s explore why AI is so important for businesses in the first place.
The Best AI Tools For Business
Marketing and customer service are two areas where AI tools can be particularly useful. There are several AI marketing tools for both marketing campaigns and customer service.
Here are the 5 best in our opinion:
Pictory
Pictory is a cloud-based video editing platform that uses artificial intelligence to help you create videos from various types of content, such as text, images, audio, and video.
Some of the features that Pictory offers are:
- AI-powered video generation: Uses artificial intelligence to generate videos automatically from text, images, and other media.
- Extensive media library: Users have access to a vast library of stock images, videos, and music tracks to enhance their content.
- Customizable templates: Choose from a variety of pre-designed templates or create your own to match your branding and style.
- Edit video using text: Allows you to edit videos using text without having to learn complex software.
- Create video highlights: Automatically creates short video snippets from your long videos that you can share on social media.
- Auto caption videos: Automatically adds captions to your videos, increasing your reach by 85.
- Auto summarize long videos: Automatically produces short summary videos from your webinars, podcasts, and Zoom recordings.
Their software is designed to be simple and easy to use. You don’t need any technical skills or software downloads to use it.
Pricing Plans
They offers four pricing plans to suit different budgets and needs.
All plans include access to all AI-enabled features, such as text-to-video, content creation, automatic captioning, and video editing using text.
The plans are:
- Free Trial: This plan allows you to create 3 video projects, each of up to 10 minutes long, for free. You can try out it’s features and see if it works for you before upgrading to a paid plan.
- Standard: This plan costs $19 per user per month and allows you to create 30 videos per month, each of up to 10 minutes long. You also get 10 hours of video transcription per month and 3 branded templates that you can customize and save.
- Premium: This plan costs $39 per user per month and allows you to create 60 videos per month, each of up to 20 minutes long. You also get 20 hours of video transcription per month and 10 branded templates that you can customize and save. Additionally, you get access to features such as automatic voice-over synchronization, automatic video highlights, Hootsuite integration, and bulk download of videos to CSV.
- Enterprise: This plan is customized for large organizations and offers unlimited videos, custom limits on video length and transcription hours, invoice-based payment, dedicated account manager, and more.
You can start with a free trial and upgrade or swap anytime. You can also buy additional videos and transcription hours in-app if you need more than your plan allows
Murf
Murf is one of the best AI voice generator that allows you to create your own voice with realistic and natural-sounding voiceovers from text.
You can use Murf to:
- Convert your scripts into engaging voiceovers with over 120 AI voices in 20 languages.
- Add voiceovers to your videos, images, or slides with a simple drag-and-drop interface.
- Edit your existing videos using text and add captions, music, and sound effects.
- Turn your home recordings into professional voiceovers with an AI voice changer.
- Collaborate with your team on voiceover projects and share your output via link or download.
Murf is fast, easy, and versatile. You don’t need any technical skills or software downloads to use it. You can get started for free with no credit card required.
It’s is used by many content creators and businesses for various purposes, such as podcasts, e-learning, explainer videos, and more.
Pricing Plans
Murf offers four pricing plans to suit different budgets and needs.
All plans include access to all AI-enabled features, such as text-to-speech, voice cloning, voice over video, and voice changer.
The plans are:
- Free: This plan allows you to try out Murf’s features and create 10 minutes of voice generation and transcription for free. You can also try out all 120 voices and 8000+ soundtracks.
- Basic: This plan costs $19 per user per month and allows you to create 24 hours of voice generation and access 60 basic voices in 10 languages per year. You also get 10 GB of storage per user and commercial usage rights.
- Pro: This plan costs $26 per user per month and allows you to create 48 hours of voice generation and transcription and access all 120 voices in 20 languages per year. You also get 20 GB of storage per user, priority support, YouTube monetization rights, Google Slides add-on, and more.
- Enterprise & Unlimited: This plan is customized for large organizations and offers unlimited voice generation, transcription, and storage. You also get collaboration and access control, dedicated account manager, service agreement, security assessment, single sign-on (SSO), training and onboarding support, PO & invoicing, deletion recovery, and more.
You can start with a free trial and upgrade or swap anytime. You can also buy additional voice generation and transcription hours in-app if you need more than your plan allows
Maisie AI – Conversational eCommerce Chatbot
Maisie is a conversational eCommerce chatbot platform that helps online retailers reduce friction and sell more.
Their software makes it easy for shoppers to choose the right products and get instant answers to their questions with the conversational sales and support assistant made for eCommerce.
It also helps retailers grow their email and SMS lists, mine customer data, recover lost sales, do customer relationship management, email marketing campaigns and provide real-time order updates.
Maisie works with Shopify, BigCommerce, WooCommerce, and other eCommerce platforms.
Features
Maisie offers a range of features to help you engage your customers at every step of their journey.
Some of the features include:
- A library of over 18 conversational templates that you can customize or create your own
- A variety of triggers and segmentation options to display chatbots based on visitor behavior and preferences
- A collaboration tool that lets you hand over complex queries to a human via live chat or Messenger
- A content planner that lets you schedule and publish your social media posts directly from Maisie ai
- A video editor that lets you create engaging video content for your store and social media
- A logo maker that helps you create a unique and memorable logo for your brand or business
- A PDF editor that lets you edit and annotate PDF files online
- A whiteboard tool that lets you brainstorm and sketch ideas with your team
- A website builder that lets you create a stunning website without coding
Pricing Plans
Maisie offers three pricing plans to suit different needs and budgets:
- Starter: This plan is free forever and gives you access to one website bot, up to 1,000 unique monthly visitors, and unlimited conversations.
- Growth: This plan costs $29 per month and gives you access to unlimited website bots, up to 10,000 unique monthly visitors, unlimited conversations, premium features, and email support.
- Pro: This plan costs $99 per month and gives you access to everything in Growth plus up to 50,000 unique monthly visitors, priority support, custom integrations, and white-labeling.
You can also get a 14-day free trial of any plan to test out Maisie ai before committing.
Writesonic
WriteSonic is in my opinion the best AI writing tool that helps you create SEO-friendly content for blogs, Facebook ads, Google ads, and Shopify for free.
You can use WriteSonic to:
- Generate high-quality and plagiarism-free content in seconds with over 25 templates and open-ended commands.
- Write content in 30+ languages, including English, Spanish, Japanese, and Portuguese.
- Edit and improve your existing content with AI suggestions and feedback.
- Use the WriteSonic Chrome extension to create content directly on any website or platform.
- Use the WriteSonic Art Generator to turn your imagination into beautiful images with AI.
WriteSonic is fast, easy, and versatile. You don’t need any technical skills or software downloads to use it.
Pricing plans
WriteSonic offers three pricing plans to suit different budgets and needs. All plans include access to all AI-enabled features, such as text and image generation, content editing, and Chrome extension.
The plans are:
- Free Trial: This plan allows you to try out WriteSonic’s features and create up to 10 pieces of content for free. You also get access to 25+ templates, custom templates, WriteSonic Art Generator, documents, commands, recipes, 30+ languages, extensions and integrations.
- Long-form: This plan costs $12.67 per user per month and allows you to create up to 60,000 words of content per month. You also get access to everything in the Free Trial plan plus complete article rewriter, research mode (coming soon), workflows (coming soon), API access, bulk processing, Surfer integration, priority access to new features, and priority support.
- Custom Plan: This plan is customized for large organizations and offers custom words of content per month. You also get access to everything in the Long-form plan plus custom number of users, custom AI development, invoicing options, dedicated account manager, training sessions, and premium support.
You can start with a free trial and upgrade or swap anytime. You can also buy additional words of content in-app if you need more than your plan allows.
Canva
Canva is a free online design tool that allows anyone to create professional and beautiful graphics, videos, presentations, and more.
Whether you need to design a logo, a flyer, a poster, a social media post, or a website, Canva has thousands of ready-made templates, images, fonts, and icons to choose from.
You can also upload your own photos and elements, or use Canva’s drag-and-drop editor to customize your designs.
With Canva, you can design anything you want, create presentations on your own or with others, and share or print your creations with ease.
Features
Canva offers a range of features to help you create stunning designs in minutes.
Some of the features include:
- A library of over 75 million photos, videos, graphics, and audio clips
- A collection of over 420,000 templates for various purposes and occasions
- A variety of fonts, colors, filters, stickers, shapes, and other design elements
- A simple and intuitive drag-and-drop interface that anyone can use
- A collaboration tool that lets you invite your team members or clients to edit with you in real-time
- A content planner that lets you schedule and publish your social media posts directly from Canva
- A video editor that lets you trim, crop, add music, and apply effects to your videos
- A logo maker that helps you create a unique and memorable logo for your brand or business
- A PDF editor that lets you edit and annotate PDF files online
- A whiteboard tool that lets you brainstorm and sketch ideas with your team
- A website builder that lets you create a stunning website without coding
- Artificial intelligence tools to create stunning graphic designs.
Pricing Plans
Canva offers three pricing plans to suit different needs and budgets:
- Free: This plan is free forever and gives you access to over 250,000 templates, 5GB of cloud storage, and up to 10 team members.
- Pro: This plan costs $9.95 per month (billed annually) or $12.95 per month (billed monthly) and gives you access to over 420,000 templates, 100GB of cloud storage, unlimited team members, premium content and features, and one-click resizing and background remover tools.
- Canva for Teams: This plan costs $30 per month (billed annually) or $37.95 per month (billed monthly) per team member and gives you access to everything in Canva Pro plus advanced team collaboration and brand management tools, such as team folders, approval workflows, single sign-on (SSO), and enterprise-level security.
You can also get Canva Pro for free if you are a registered nonprofit organization or an educator or student at an eligible educational institution.
Why is AI Tools Important for Your Business?
Content Creating
One of the main benefits of using AI in business is its ability to create content.
With the best AI marketing tools, businesses can automate content creation (e.g. writing blog articles, product descriptions, social media posts) and distribute it across different platforms in real-time.
This saves a significant amount of time and effort compared to manual content creation, ultimately leading to increased efficiency and improved content quality.
Automating Workflows
Another major benefit of AI is its ability to automate workflows.
Tasks such as data entry, preparing invoices, and validating forms can be completed much faster and more accurately with the help of AI-powered workflows.
This frees up employees’ time to focus on more important tasks that require human intervention, leading to a more productive workplace and fewer errors.
Supplement Human
AI tools can supplement employees’ intelligence by providing them with information and insights to help them make better decisions.
For example, AI-powered chatbots can provide customer support and suggest products based on customer preferences, saving employees’ time and improving the customer experience and satisfaction.
Creative
AI software can aid businesses in expressing and articulating themselves in a creative, innovative and eye-catching way.
AI tools can help a business go beyond trends in order to reach an audience or person who will be influenced by the message.
This can lead to an expansion of a company, marketing strategies, or to improve customer service, outreach and loyalty.
How to Choose the Right AI Tool for Your Business
Before selecting an AI tool, it is important to take into consideration certain factors, including:
Affordability
Pricing is a crucial factor, as different AI tools can vary significantly in cost.
While some tools are free, others may require a subscription or per-use payment system.
Businesses should consider both the upfront cost and long-term cost of each other ai marketing tool used, as well as its return on investment (ROI).
Scalability
AI tools that are capable of growing and adapting over time are important for businesses that are looking to expand in the future.
Enterprise-level tools can provide businesses with the flexibility they need to adapt their AI strategy as their business grows.
Integration
It’s important to consider how AI tools can integrate with your current systems.
Many AI tools can be integrated with other software programs, making it easier to streamline workflows and automate tasks across AI apps on different platforms.
Ease of Use
User-friendly AI tools are essential for businesses that are looking to save time and resources.
Tools that require little to no technical training can be easily implemented into a business’s existing workflow.
This allows employees to start using them right away.
Get Started With AI Tools For Business
AI tools are an excellent option for businesses that want to improve their operations and stay ahead of the competition.
Whether you’re looking for artificial intelligence to automate tedious tasks, improve business productivity and accuracy, or create high-quality content quickly, there’s an AI tool for you.
When choosing an AI tool, be sure to consider your specific needs, budget, and level of support provided by the vendor.
With the best AI tools and marketing strategy in place, your business can achieve greater efficiency, productivity, and profitability.
FAQ’s About AI Tools For Business
AI tools for business are software applications that use artificial intelligence (AI) techniques such as machine learning, natural language processing, computer vision, and data analytics to automate or enhance various aspects of marketing, such as content creation, customer segmentation, personalization, lead generation, campaign optimization, and analytics.
Some of the benefits of using AI tools in business for marketing are:
Create engaging content for your audience, such as headlines, captions, videos, images, and blogs.
Help you analyze and understand your customers’ behavior, preferences, needs, and feedback, and provide them with personalized recommendations and offers.
Generate more qualified leads and conversions by identifying and targeting the most promising prospects and delivering the right message at the right time and channel.
Optimize your marketing campaigns and strategies by testing and evaluating different variables and scenarios and providing actionable insights and suggestions.
Help you save time and money by automating repetitive and tedious tasks and reducing human errors and biases.
Some examples of AI tools in business for marketing are:
Content creation tools: These tools can help you generate high-quality content for your website, social media, email, and other platforms. For example, Copy.ai, Descript, Canva, etc.
Customer segmentation and personalization tools: These tools can help you segment your customers based on various criteria and provide them with personalized experiences. For example, Optimove, Dynamic Yield, Segment, etc.
Lead generation and conversion tools: These tools can help you capture and nurture leads and convert them into customers. For example, HubSpot, Drift, Intercom, etc.
Campaign optimization and analytics tools: These tools can help you measure and improve the performance of your marketing campaigns and strategies. For example, Google Analytics, Optimizely, Hootsuite, etc.
There is no one-size-fits-all answer to this question, as different AI tools may suit different businesses depending on their goals, needs, budget, and resources.
Some best practices for using AI tools in business for marketing are:
Define your goals and metrics: You should have a clear idea of what you want to achieve with the AI tool and how you will measure its success. For example, if you want to increase your website traffic with an AI content creation tool, you should set a specific target number of visitors or page views per month.
Test and experiment: You should test different AI tools or features before implementing them fully. You should also experiment with different variables or scenarios to find the optimal combination or solution. For example, if you want to optimize your email subject lines with an AI tool, you should test different versions or variations to see which one performs better.
Monitor and evaluate: You should monitor the performance and results of the AI tool regularly. You should also evaluate its impact on your overall marketing goals and strategies. For example, if you want to improve your customer retention rate with
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